AI Chrome extension & assistant

Ad creative at $0.49 apiece for a product trusted by 20M+ users

Merlin -- the AI Chrome extension and app trusted by over 20 million users in 200+ countries -- runs live Meta ads built entirely from UGCdrop's stock library, at a fraction of what a freelancer or agency would charge per video.

20M+

users trust Merlin

$0.49

per ad creative, UGCdrop Library rate

~99%

cheaper than a freelancer or agency

The challenge

Running paid social at Merlin's scale means constantly feeding fresh ad creative into Meta -- and doing it with the kind of native, UGC-style hook videos that actually stop the scroll, not polished brand ads. Sourcing that volume from freelance creators (industry rates run about $150/video) or a UGC agency (about $200/video) would make testing dozens of hook angles prohibitively expensive.

The solution

Instead, the ads run on hook-style videos pulled straight from UGCdrop's stock library -- ready-to-post UGC content at UGCdrop's Library rate of $0.49 per download (Unlimited plan, $49/mo ÷ 100 downloads), with no shoots, briefs, or creator turnaround to wait on.

The results

The result is a running library of real, currently-active Meta ads (see below) -- first-person hook videos like "My Harvard boyfriend put me on this, and now I can't go back" and "This tool feels illegal to know" -- produced at roughly $0.49 a piece. That's about 99% cheaper than a $150-200 freelancer or agency video, and still meaningfully cheaper than other AI UGC ad tools, which typically run $11-15/video.

Real ads, running now